Autohammer

Building an Auto Dealership Portal with TYPO3 v10

Industry : Automobile

Project Duration : August 2021 - October 2021

Business Needs

Autohammer a well known Hyundai dealership provider base in Garmany required a development and designing a website with attractive theme designs that deliver high usability experience and quick response. They had to choose CMS with SEO optimized capabilities and one that offers ease of managing the content. They were looking for a development partner who could help them greeting their requirements and fullfilling them with optimum level,

  • TYPO3 Relaunch from TYPO3 v9 to 10
  • Implementing agile methodologies which enhance productivity
  • Ensuring compatibility between different platforms (browser and mobile devices)
  • Encourage visitors to book Test Drive, Car Dealership and Sales
  • Make product information easier to explore
  • Implementation of SEO recommendations.
  • Brand new website's layout.
  • Performance optimisation.
  • Integration with Mobile.de API
  • Radical changes of data structures and migration from old to new content type.

5

Monthly Visitors

315

Website Pages

122

Increase in sessions

Needs & Solutions

Website Upgrade with Rebranding

  • Rebranding of website done by complete relaunching of TYPO3 website with brand new design, UI/UX and animations
  • Switching to TYPO3 version 10 for best features to utilize.
  • Utilizing and practicing best coding standards and methods

Complicated CJM ( Customer Journey Map)

  • Low conversion rate
  • No personalized approach for customers
  • Bad website navigation
  • Lack of extremely important functionality for car dealer website (Data fetching from API, Availability calendar, Agency availability module etc.)
  • Hard to compare different car models

Mobile.de API data calling

Mobile.de API data calling

Mobile.de is one of the core fundamental website whose API was integrated into our custom developed TYPO3 extension to display data and updates of each individual car.

The custom developed TYPO3 extension was developed to run a cron at specific interval to fetch the most recent product details/data via Mobile.de 's API.

Agency Contact Extension Development

A custom Agency's contact extension to display important notifications upon websites such as

  • Specify working days/hours (in HH:MM time format) for each day of the week.
  • Offers, schemes and notifications

Car Rental Extension Development

Car Rental Extension Development

Another custom TYPO3 extension was developed by NITSAN was Car Rental TYPO3 extension.

The client had numerous cars that were provided for rental purpose, a module was developed with

  • calendar that displayed the availability of the particular car for rental purpose.
  • A form for website visitor to register for renting a car

Maintenance of SEO as of older website

Maintenance of SEO as of older website

NITSAN preformed proper SEO planning and attention early in the process that has helped us to complete the transition without dropping in search results. We've considered following factors in mind to keep search engine rankings riding high, even during a redesign.

  • Redirects
  • Change of Domains
  • Page Titles and Meta Descriptions
  • Sitemaps
  • Robots.txt
  • Avoid broken links
  • Transition Period
  • Domain Authority
  • Speed and performance
  • Spam control

Revolution Slider Integration

Client needed their website to be on top in concern of customizations and visual appearance. Each of the listed car detail page as well as the home page and information pages consisted TYPO3 Revolution Slider.

TYPO3 Slider Revolution gave them complete customization freedom with simple drag and drop options.

Maintenance of UI/UX and animation consistency

Our goal was to create a functional and user-friendly admin panel to allow managing content manually (for website administrators).

We preformed,

  • Simple backend layout options
  • Implemented Grid Container System
  • Provided flexibility to manage any content to any page system
  • Usage many TYPO3 core elements
  • Integrated easy and flexible content elements
  • Provided detailed “Backend Manual”
  • We have given screen share demo

TYPO3 Backend Flexibility

TYPO3 Backend Flexibility

Required the ease to understand, work and manage with the backend management

Our goal was to create a functional and user-friendly admin panel to allow managing content manually (for website administrators).

We preformed,

  • Simple backend layout options
  • Implemented Grid Container System
  • Provided flexibility to manage any content to any page system
  • Usage many TYPO3 core elements
  • Integrated easy and flexible content elements
  • Provided detailed “Backend Manual”
  • We have given screen share demo

01

Project Leader

02

FrontEnd Templating Developer

01

TYPO3 Extension Developer

01

QC/QA

Website Screenshots

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