Krishna Janmashtami Celebration at NITSAN - 2023

07 Sep 2023

In the world of Information Technology, where innovation and technology rule, there is still a place for culture and tradition. Janmashtami, the birthday of Lord Krishna, is a festival celebrated with great enthusiasm and devotion at NITSAN, adding a touch of spirituality to the tech-savvy environment. This blog takes you through the vibrant Janmashtami celebrations at NITSAN, highlighting the significance of the festival and the wisdom shared through the Bhagavad Gita.

Janmashtami Celebration at NITSAN

At NITSAN, Janmashtami is celebrated with great pomp and fervor, providing employees with a unique opportunity to celebrate both their professional and spiritual sides.

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Matki Fod: One of the most awaited and exciting parts of the celebration is the "matki fod" or "dahi handi" event. A clay pot (matki) filled with curd or butter is hung within the office premises, and employees form teams to attempt to break it. This reenacts Lord Krishna's playful nature as he and his friends used to steal butter from the pots hung high in the houses of Gopis (milkmaids). This Year we had "Ayansh" and “Atharva” as our Kishan Kanaiya’s.

Bhagavad Gita Recitation: The highlight of the Janmashtami celebrations at NITSAN  is the reading and recitation of verses from the Bhagavad Gita. Employees, from software developers to project managers, gather to listen to these profound teachings.

Lessons from the Bhagavad Gita

Here are some lessons from the Bhagavad Gita that resonate with the spirit of Janmashtami at NITSAN:

Duty and Dharma

The Gita emphasizes the importance of performing one's duty (dharma) without attachment to the results. Lord Krishna advises Arjuna to fulfill his responsibilities as a warrior, regardless of the outcome. This lesson reminds employees to approach their IT work with dedication and professionalism.


Krishna teaches the path of detachment, advising individuals to perform their duties without attachment to the fruits of their actions.


Lord Krishna guides Arjuna to discover his inner self, transcending the physical and material world. In the IT world, this lesson can encourage employees to look beyond code and algorithms to understand their own potential.

Equality and Compassion

Krishna emphasizes equality among all living beings and encourages us to treat everyone with compassion and respect. This universal message of love and understanding is a core teaching of the Gita and can foster a harmonious work environment within NITSAN.


Janmashtami at NITSAN is a unique blend of technology and tradition, where employees come together to celebrate culture, spirituality, and the timeless wisdom of the Bhagavad Gita. Through vibrant rituals, cultural performances, and the "matki fod", employees find a moment of respite from their busy work lives to connect with their inner selves. The recitation of verses from the Bhagavad Gita adds depth to the celebration by imparting valuable life lessons that transcend the boundaries of the IT world, guiding employees on the path of righteousness and self-realization even in the fast-paced world of technology.

 As we embrace the diverse traditions and values that shape our world, we also invite you to explore exciting career opportunities at NITSAN on our career page. Join us in not only celebrating culture but also becoming a part of a dynamic and inclusive community that values growth, diversity, and innovation.